DMC – Direct Marketing Coach

A DMC (Direct Marketing Coach) is someone who helps individuals, sole traders, or business owners:

• Increase sales through practical, street-smart marketing strategies

• Generate leads and customers using low-cost or no-cost methods (like door-to-door, telemarketing, mall promotions, flyers, or local partnerships)

• Develop confidence in promoting their services face-to-face or over the phone

• Turn ideas into income by showing how to market creatively and consistently

• Build customer databases and use follow-up strategies to grow long-term success

As a DMC, you:

• Coach people in real-world marketing techniques

• Help them set and reach sales goals

• Offer support, training, and encouragement

• Often work with sole traders, startup businesses, life coaches, and community groups

🔁 Example:

A local window cleaner doesn’t know how to find customers. The DMC teaches him how to knock on 20 doors, create a one-sentence pitch, offer a discount flyer, and follow up. He gets 5 new regulars in a week.